Eating better, moving more is part of the big picture recommendations for staying healthy. Listening only to these recommendations, the French indulge in sports walking, swimming, alone or with their families, weight training, hiking, fighting sports or jogging. For the to encourage the practice of their choice, fashion has constantly proposed to new collections, all adapted to their preferred activity. The signs are multiplying whether they are physical or online. You are tempted by the experience because it seems easy to open an online sportswear store. However, whether administrative or technical, some details are not not to be neglected to ensure the success of your business.   The steps to be taken   First, for which legal structure are you going to choose? Several possibilities are available to you. But the status of auto-entrepreneur or the creation of a Limited Liability Sole Proprietorship (EIRL) seems best suited if you open your shop alone. Your status you will allow you to register your company with INSEE and thus obtain a SIRET number. You will be declared and therefore officially recognized. Other Other declaration to be made: the CNIL, Commission Nationale de l'Informatique and Freedoms, mandatory because of customers' personal information that you're going to collect.   The business plan is also a crucial step because it allows you to will allow you to detail your project in detail. It will also be able to help you submit your financial requests to a bank. On the other hand Otherwise, some mandatory information must be visible on your site, the legal notices and the general terms and conditions of sale. Other essential detail: make yourself known! So think beforehand about advertising. Mailing, social networks... several solutions are possible.   It is high time now to choose your suppliers able to offer you quality products and prepare the sheets detailed of the proposed articles.   The clothes   In recent years, the textile industry has been offering sports clothing adapted to each activity. Combining comfort and support, textiles and shoes are now available in several materials. If the cotton is always very popular for its softness, especially elastane, very tear-resistant, provides elasticity and low moisture absorption. He would even contribute to superior muscle performance by stimulating the flow blood thanks to the compression it exerts on the body. Polyester, very also elastic, wicks away perspiration more quickly. As for neoprene, it is THE material for water sports enthusiasts. Performance, comfort, safety have thus become the key words of textile designers for sports.